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The 5 Keys to Digital Marketing
Image courtesy of Pixabay under Creative Commons 0 license Once upon a time, advertising was different – in the olden days of the 1980s, we walked uphill both ways through blizzards just to look at...
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Case Study: Why Are Brands Like Freshly Picked And Glossier Killing It At...
Photo courtesy of Pixabay under Creative Commons 0 license Glossier and Freshly Picked are two start-ups with completely different products but very similar, and very effective, social media...
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Will Social Media Ever Go Away?
Photo courtesy of Pixabay under Creative Commons 0 It’s hard to think of a world where social media didn’t exist, but most of us lived it: we walked uphill both ways to landlines so we could...
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Protect Yourself and Your Business from Social Phishing
Image courtesy of Pixabay under Creative Commons 0 license Whenever we take part in social media, we must be aware of social phishing. Social phishing occurs when people use social media accounts –...
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How to Make the Most of Content Publishing on LinkedIn
Image courtesy of Wikipedia LinkedIn, the world’s premier business-oriented social networking service, has recently made the decision to open its content publishing platform to its members, of which...
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Best Practices for Marketing Your Business on Twitter
Image Courtesy of Flickr Twitter is a popular social networking option that revolves around the concept of short, 140-character messages, referred to as “tweets”. Created in 2006, it has grown...
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Boost Web Traffic and Deepen Customer Relationships with Podcasting
Image courtesy of Wikipedia When you think of social media marketing, you probably think of the standard Twitter, Facebook, Instagram, Google+, Pinterest, or Linkedin options. Probably one of the most...
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Hashtag Etiquette 101
Image courtesy of Flickr As more and more businesses are turning to social media as a viable way of expanding their client base and broadening their reach, hashtags are becoming more important than...
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Social Media Trends Shaping 2014 [Infographic]
Social media is transforming our world in so many ways. For businesses, it has provided an astonishing platform for marketing, advertising, public relations, and so much more. So what exactly is social...
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Surprising Facts about Content Marketing
Image courtesy of Flickr Inspired by a great article on 10 Shocking Facts About Content Marketing Today, we wanted to repost this information for our own readers. But first, let’s make sure we...
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How To: Build the Perfect Instagram Profile [Infographic]
Instagram is not only a hot social media channel, but it’s now an invaluable tool for businesses. Whether you are looking to develop a professional account or one for your small business, you can...
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Using the LinkedIn Header Image Feature
Also known as Hero Images, LinkedIn had previously allowed their premium account holders to use larger header images and are now working to release this feature to all users. Utilizing this header...
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The ROI of Social Media [Infographic]
Social media marketing has become a huge industry and professionals spend a lot of time and money strategizing, posting, planning, promoting, and more for their clients. With all the work that goes...
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How Small Businesses Are Using Social Media [Infographic]
It’s nearly impossible to find a business that is not on at least one social network. Well, it’s for a reason. Social media provides a remarkable platform for marketing- and advertising, and public...
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6 Ways to Leverage LinkedIn to Build a Powerful Network
Image © Yoel Ben-Avraham In this technological day and age, social media is playing a bigger part than ever in keeping people connected. With this technology, it is also possible for businesses to...
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The Social Media Checklist For Business [Infographic]
Define, create, get social! Utilizing social media in your marketing plan is extremely beneficial, but it doesn’t have to be extremely hard. Once you understand the basics, you can develop an online...
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Twitter Image Sizes Cheat Sheet [Infographic]
From the profile and header image, to videos and backgrounds, making sure your images are the right size is key to having an eye-catching Twitter profile! We’ve all heard that images are the king of...
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LinkedIn Privacy Settings: What You May Have Missed
photo courtesy of Pixabay You already know that LinkedIn is a great networking tool, but you may still need to learn how to utilize it properly. The professional networking site has many privacy...
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10 Benefits of Digital Marketing [Infographic]
Digital marketing has become the best advertising investment for businesses; traditional advertising pales in comparison to the opportunities digital marketing brings your company. Consumers are more...
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Content Creation Strategies to Help Your Business Prosper [Infographic]
As you already know, there is a plethora of quality information all over the internet. This is why it’s vital to have a content creation strategy that will put your content above the clutter and...
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